Salary: £30,000-£35,000
Hours: Full-time
Location: Remote
Do you love working in partnership with fast-growing businesses to help them achieve fantastic marketing results? Are you looking for the next step in your marketing career? If the answer’s yes, then keep reading to see if this role seems like the right fit for you…
We are currently looking for a Marketing Account Manager to join our team at Freshbat. This role is fully remote but you must be based in the UK to apply.
At Freshbat, we like to have fun all while delivering excellent customer service and great marketing results for our clients. We pride ourselves on the quality of our work, but we never forget that we want to come to work happy, and leave happier.
We are a small but rapidly growing marketing agency specialising in strategic communications and content marketing.
If you’re self-motivated, fun and collaborative, then you may be just the person we’re looking for!
About Freshbat:
We’re Freshbat – a team of honest, flexible and fun marketers supporting growing service-based businesses to create and implement content marketing strategies that get great content in front of their target audience.
Everything we do stems from a strategic approach to marketing. This means helping small businesses move away from reactive marketing that’s super stressful and towards a more structured and embedded approach to marketing that’s more enjoyable (so much less stress, so much more satisfaction and better results!)
We specialise in creating marketing strategies that showcase the best of brands and when it comes to implementation, we support businesses across core areas of content marketing:
- Digital marketing
- Social media management
- Blogging and SEO
- Email marketing
- Copywriting
- Graphic design
- Marketing campaigns
Person specification
Essential skills
Strong campaign/project management skills
- Strong organisation and time management skills
- Excellent attention to detail
- Previous experience of client/job finance management
- Ability to multi-task
- Great customer service and relationship building skills
- Strong communication skills
- First-class presentation skills.
- Innovative, creative and proactive ability to influence content campaigns
Desirable skills
- Marketing background
- Understand marketing services & asset production/development processes – design, digital
- Demonstrable experience of managing digital and marcomms projects
- Ability to recommend relevant tactics to optimise each project/account
- Understand and implement campaign metrics, measurement and ROI
- Social Media Organic/Paid/Copy – LinkedIn platform beneficial
Responsibilities
Client relations
- Be the main point of contact for our client account contacts
- Identifying opportunities to upsell to clients where relevant
- Have ownership of regular calls and responsible for maintaining good contact with clients
- Build and nurture long-term client relationships by becoming their trusted marketing advisor and through consistent delivery
Marketing delivery
- Documenting our client delivery processes and ensuring these are up to date
- Identifying opportunities to improve our client delivery processes to ensure the best possible service
- Creating and managing campaign plans, including scoping and pricing when out-of-scope
- Supporting with copywriting social media posts, emails and blogs
- Working with freelance suppliers when required to ensure work is delivered on-time and to the right quality
Project management
- Manage and action client requests that fall within the agreed scope of work
- Planning and managing all marketing activities for clients throughout the month, including delegating tasks to the relevant team member (e.g. graphic design, engagement etc.)
- Keep projects within scope plus identify any additional requests and upsell where relevant
- Tracking time spent on client accounts and making sure this fits within the allocated hours per client
- Tracking time and identifying how much time should be spent on each client account per month and making sure the team adheres to this
Strategy
- Provide strategic advice and guidance to clients on regular calls
- Producing monthly reports for each client account, including commentary and identifying strategic opportunities to improve performance
- Liaising with other members of the team and collaborating with them to improve their area of service delivery to achieve better client results
- Identifying new opportunities for clients to utilise new features available on online platforms, recommending and implementing
- Creating social media marketing strategies for clients in collaboration with other members of the team
Training and management
- Delivering training for the wider team on key areas for the business, such as social media developments, SEO, website developments, tools, content creation etc.
- Managing client delivery team, including marketing executives
Benefits:
Fully remote and work from home, with occasional travel in the UK required
- 25 days holiday (plus bank holidays and your birthday off)
- Regular remote team socials
- Personal development support to further your career
- Personal development support to further your career at Freshbat and beyond
- Annual in-person Christmas get-together
Apply now
To apply, please send an up-to-date CV and a one-page cover letter to hello@freshbat.com outlining your most relevant experience for the role and why you think you’d be a great addition to our team.
Please note, we will only be able to respond to you if you are selected to move forward to an initial interview and will not be able to give feedback at application stage.