Marketing strategy in a day

Marketing strategies that deliver measurable results.

We help founders, sales and marketing leaders craft bespoke marketing strategies that match the considered quality of their work – all in a single day.

What our strategies have delivered

1,681%

increase in LinkedIn clicks year on year

$79

cost per conversion, down from $631

52.94%

cold email open rate vs 27–28% benchmark

22.6%

LinkedIn engagement rate vs competitor average

Most businesses reach a point where ad hoc marketing activities aren't enough anymore.

The pipeline slows. The website doesn’t reflect the quality of the work. Marketing is either inconsistent, delegated to the wrong person, or simply not happening.

The problem isn’t effort. It’s the absence of senior thinking – someone who understands your business commercially, knows what good marketing actually looks like, and can build the marketing strategy and playbook to make it happen.

That’s where we come in.

Strategic marketing · Rooted in Oxfordshire & the Cotswolds

We’re in the business of connection, creativity and storytelling. 

We believe marketing is a craft, not a commodity, and we work exclusively with founders & senior executives who feel the same way. 

Our clients are founders and senior leaders of premium services and lifestyle brands across Oxfordshire, the Cotswolds and beyond – businesses delivering genuine excellence, whose marketing doesn’t yet reflect the quality of their work. 

As experienced marketing consultants, we bring strategic direction to businesses looking to refine their positioning, messaging, channel strategy and content, while also understanding the optimum systems, tools and resources to deliver effective marketing, day-in, day-out.

Marketing strategy workshops

We work as your outsourced marketing department; or in other words, a dedicated strategic marketing function without the overhead of an in-house hire. 

Every engagement begins with an in-person Strategy Day, where we establish the foundations your marketing is built on. From there, we work together on a retained basis across one of three tiers.

Half-Day Workshop

£2,500 + VAT

A full strategic foundation for your business. One focused day examining four areas: Foundations, Visibility, Pipeline, and Performance. You leave with a written strategy and a clear twelve-month direction ready to implement immediately.

Marketing Strategy in a Day

£5,000 + VAT

A full strategic foundation for your business. One focused day examining four areas: Foundations, Visibility, Pipeline, and Performance. You leave with a written strategy and a clear twelve-month direction ready to implement immediately.

— ABOUT FRESHBAT —

Built by a marketer who genuinely loves this stuff.

Freshbat was founded by Catherine Storey: CIM-qualified marketing strategist, fractional Marketing Director, and the person people call when they just want to moan about their CRM. 

Catherine started her career in sales before retraining in marketing and has been embedded in ambitious founder-led businesses since 2021, building marketing functions that actually work – not as a bolt-on, but as a commercial driver.

She brings the strategic rigour, the commercial thinking, and the willingness to say the uncomfortable thing you need to hear to take your marketing to the next level. 

CIM qualified | Based in Oxfordshire | Working with premium services & lifestyle businesses across the Cotswolds and beyond.

Like all great relationships, our partnership starts with a conversation.

No pitch decks or hard selling. Just an honest conversation about where your marketing is and whether we’re the right people to take it from here.