Get a clear brand positioning strategy to amplify your market presence and increase customer loyalty across your business, and...
The problem is you’re not a brand positioning specialist – and you shouldn’t be expected to be one!
You currently don’t have the insight needed to identify, target, and connect with your ideal customers, let alone decide what brand positioning strategy is right for your business.
But this problem is seriously holding you back from growing your brand and expanding your market share efficiently, and these frustrations aren’t going to go away on their own…
You need a simple and straightforward brand positioning strategy that outlines EXACTLY what you need to do, so you can stop panicking and take confident action that makes your brand the go-to choice in your industry.
Step out of your everyday surroundings and get a fresh perspective in a premium setting near you.
Join us for a full day of interactive workshops meticulously crafted to tackle your brand positioning head-on.
We delve deep into your business, uncovering your unique Brand Value Proposition, exploring your ideal customer personas, pinpointing your growth objectives, fine-tuning your key messages, creating your ideal brand positioning strategy, and more!
By the end of the process, you’ll have a personalised brand positioning blueprint, loaded with all the foundational insights you need to smash through your market share and growth targets with ease and speed.
Say goodbye to inconsistent, uncertain brand positioning efforts, and embrace the clarity and confidence that ‘Brand Positioning In A Day’ brings to you and your business.
We conduct a comprehensive audit to provide you with a crystal-clear snapshot of your current brand positioning efforts, from your website to social channels and marketing materials.
This honest and constructive audit will empower you with insights that pave the way for strategic enhancements.
Our Brand Positioning Session is an engaging, day-long experience with interactive workshops designed to uncover everything we need to know to create your ideal brand positioning strategy.
You’ll finish the day with a profound sense of relief, newfound confidence, and exhilarating excitement about your brand positioning strategy and the potential it holds for your business!
Using everything we uncovered in our workshops together, we’ll curate your shiny new brand positioning strategy with everything you need all in one document!
To finalise, we’ll meet for a follow-up call around 2 weeks after the session to share any post-workshop thoughts and updates. Your ready-to-go brand positioning strategy is then delivered to you within a week of that call.
*Payment Plan Available.
Once you’re happy with your brand positioning, you then have the option to access our team’s marketing expertise to support you with implementing brand marketing activities on a monthly basis, giving you peace of mind that you’re always reaching and engaging the right audience.
2 Reviews
Catherine and her team are everything you want from an extension to your agency team (which is the role I asked them to fill). They are friendly, thoughtful, considerate and passionate. Our clients love them as much as we do!
+ VAT
Ready for the weight to be lifted from your shoulders?
It’s completely FREE and takes less than a minute to book!
Catherine and her team are the perfect partner for any business looking to elevate their marketing – they will help you get a strategic plan in place and then they’ll help you deliver it consistently.
They have a wealth of knowledge and are a cost-effective solution for individuals or businesses who want to outsource this area of their business.
Goose Bay
“I have been immediately impressed and inspired by Catherine’s strategic approach to marketing. She is aware that marketing needs to be an eco-system, regardless of company size, and knows how to utilise each channel to get the best results for her clients.
I would definitely recommend Catherine’s services to any business looking to create a strategic, integrated marketing campaign.”
Social Etc.
We used Freshbat marketing for 18 months and they have been absolutely exceptional. They’ve helped us with our marketing strategy, they’ve really boosted our social media platforms, our following and fantastic content.
We’ve tried personnel in terms of marketing employees but it’s never been as exceptional as what we’ve experienced with Freshbat.
1st Class Accounts
Unleash the power of ‘Brand Positioning In A Day’ into your business.
Director
Marketing Account Manager
Graphic Designer
Virtual Assistant
Brand Strategy & Marketing Communications Director
Marketing Executive
Marketing Executive
Why are we your perfect partners for this journey? Because we see the bigger picture!
Covering a wide range of activities from digital marketing to visual branding, we see how everything fits together in your business (instead of working in a silo) to get you better results.
With a depth of experience in brand positioning for organisations of all sizes, we know how to connect the dots between your organisation and your audience.
It’s not just about looking good; it’s about being unforgettable.
But what really sets us apart is our commitment to providing you with senior-level guidance without the hefty price tag. We believe that exceptional brand positioning shouldn’t be a luxury. Every business, regardless of its size, should have access to top-notch brand strategies that provide a strong foundation for success.
That’s why we created our ‘Brand Positioning In A Day’ service – to give your business the TLC it deserves without draining your budget.
So, let’s grab a coffee (or your beverage of choice) and chat about how you can turn your brand from a whisper to a roar! We’ll help you find your unique voice, define your target audience and create a brand story that leaves a lasting impression.
Accuracy Matters
1st Class Accounts
Old Vicarage School, Derby
Downside Fisher Youth Club
Sales Untangled
PiXL
You might’ve already invested countless hours and resources into crafting your brand story. Yet, something still feels off. Your message is muddled. Your audience is unclear.
For one reason or another, your brand just isn’t resonating.
It might be that you haven’t got round to thinking about your brand positioning yet, which is also a great place to start.
Let’s be honest, traditional branding methods are slow, expensive and often ineffective. You hear the words ‘brand positioning’ and you think of endless workshops, complex strategies, a sea of jargon and long timelines. So, it’s time for a different approach.
‘Brand Positioning In A Day’ is a game-changer. With just 7 hours of your time, you can cut through the noise and create a crystal-clear brand position.
Imagine having a rock-solid brand foundation within 2 weeks of your one-day session. It’s not just possible, it’s what we do best.
If you’re feeling overwhelmed by crafting a clear and compelling brand position, our ‘Brand Positioning In A Day’ is the perfect solution. Your capacity may be a concern, but there’s no need to spend weeks or months figuring it out.
All we need from you is one day and we’ll handle the rest so you can focus on what you do best.
And don’t worry – we’ll make it fun! You won’t feel like you’re spending your entire day working. We’ve crafted a fun and interactive experience, complete with delicious food and drink, to ensure your time with us is both productive and enjoyable.
Investing a single day in defining your brand position will save you countless hours of frustration down the line. Imagine confidently communicating your brand story and messages knowing that it’s making an impact without breaking a sweat!
No experience in brand positioning? No problem. In fact, this can be fantastic!
A fresh slate can be incredibly valuable. Our team will guide you every step of the way to ensure we dig into exactly what makes you, you.
We break down complex concepts into easy-to-understand terms, and our interactive workshops make the experience fun and engaging. By the end of the day, you’ll not only have a personalised brand positioning strategy, but you’ll also have the confidence and skills to communicate it effectively.
A well-defined brand positioning is the cornerstone of a successful business. And the only way you’ll see wins from your brand positioning efforts is if they’re personalised to your business and consistent. This is what ‘Brand Positioning In A Day’ will help you achieve.
Your success is our top priority. By the end of this process, you’ll have a roadmap to guide your brand messaging and marketing efforts. This will help you connect with your target audience on a deeper level, build stronger relationships and ultimately drive business growth.
The best part about your new strategy is that it is completely flexible. You can go away and implement it yourself, or you can work with Freshbat to implement it for you.
Be honest with yourself: how much money are you currently missing out on/wasting with the lack of clarity and direction in your current ‘strategy’?
We get it – you want to truly track the impact of your brand positioning investments, and sometimes that’s really difficult. But that’s true of every solution to your problem. The workshops you’ll do during our session will identify the key metrics that make your brand positioning efforts successful. Without them, you’re left floundering in indecision and with an unclear brand identity… which is where you are right now.
When you consider all the time and resources you’ll save by having a comprehensive brand positioning strategy in just one day, the return on investment becomes crystal clear. It’s not just cost-effective; it’s a smart business move that pays for itself.
It’s completely FREE and takes less than a minute to book!
“Catherine and her team go to great lengths to understand your personal goals and motivations, and work with you to design a plan to achieve these.
Catherine believes that marketing should be both fun and enjoyable, and I can safely say that this effectively sums up my time working with her too.”
Saïd Business School
“I’ve read through the slide deck and it’s really very interesting, especially the inconsistencies you’ve found since conducting the audit!
Looking forward to our next meeting.”
Accuracy Matters
“Your team has heart as well as skill so it’s a good match us working with you.”
PiXL
Brand Positioning In A Day is your one-stop shop for all your branding needs! Get out of your usual environment and join us at a premium venue near you for a day of interactive workshops dedicated to building your brand positioning strategy.
At the end of our session, you’ll have a brand new brand positioning strategy optimised for your business goals. It will help you quickly, easily and consistently differentiate your brand, connect with your customers and achieve your business goals. You’ll be inspired, empowered and ready to take your brand to the next level.
You’ll leave with a profound sense of relief, a new found confidence, and an exhilarating excitement about the potential your future brand positioning activity holds for your business.
We have experience working across a range of sectors, including (but not limited to) B2B professional services, recruitment agencies, tech companies and financial services.
If we haven’t worked with your specific sector before but you’d like to find out more about Brand Positioning In A Day, book a free consultation and we can see how our experience can be relevant to you – we’re big believers in the power of taking knowledge from other sectors and using it to think outside the box for your brand positioning (rather than just doing the same as everyone else in your space).
Once you’re booked in, we’ll take you through our onboarding process. This will tell us everything we need to know about your business, so we can prepare for your workshops and complete your brand positioning analysis to set everything up for the session. That’s it!
What does the day’s agenda look like?
We’ll meet at the venue from 10am-5pm. Throughout the day, we’ll present your brand positioning audit and explore your brand, uncovering its unique strengths and potential. We’ll explore your target audience, discuss and develop your brand story, define what truly sets you apart, and more.
Of course, not forgetting the part we all look forward to; we’ll break for lunch with tasty food to fuel our discussions and creativity!
We’ll meet at the venue from 10am-5pm. Throughout the day, we’ll present your marketing audit and work our way through interactive sessions to determine your marketing objectives, ideal client personas, client journey, visual branding, and more.
Of course, not forgetting the part we all look forward to; we’ll break for lunch with tasty food to fuel our discussions and creativity!
We aim to deliver the final brand positioning strategy for you to review within two weeks of your ‘Brand Positioning In A Day’ session. We’ll then arrange a follow-up call once you’ve had a chance to review the strategy so you can provide feedback and we can make any final changes.
We have successfully worked with our other clients to massively increase audience size and brand awareness (measured by audience size, reach and engagement) as a direct result of bespoke strategies we’ve created for them.
Some examples include increasing:
The first step is to book a call with the Freshbat team to determine if Brand Positioning In A Day is the right fit for you, and so we can understand your business goals and objectives. Click here to find a time that suits you, and book your free call.
Absolutely! The implementation of your brand positioning strategy will yield the best results when everyone in your business is on the same page and has clarity around what they’re doing and why they’re doing it.
To make sure we have time to cover everything, three team members (including yourself) can join the session. If you would like to bring more team members than this, please let us know as this will include an additional charge.
As part of this service, we will drive, take the train, and even fly to a premium venue near you. Taking into account your travel capability, we research venues within a reasonable distance of you (approx. 25 miles, but dependent on your area).
We’ll choose one that will put you in a different environment to your every day. As much as this is about business, we also want you to enjoy the experience and have fun! Please feel free to share your venue suggestions with us (particularly if you know anywhere with great food!)
We know how exciting it is to know that your hiring frustrations will soon be a thing of the past, so we aim to get you booked in as soon as possible!
After our consultation, we get the boring business stuff out of the way (terms, invoice, and onboarding) and then arrange the date and venue. Due to the preparation time we need to complete your analysis and the limited number of strategy days available per month, the average wait time is 2-4 weeks.
Yes! While we love the excuse to visit a nice venue and eat delicious food that was prepared for us, completing ‘Brand Positioning in a Day’ is just as valuable remotely as it is in person. The investment for this is £5,998 + VAT.
We do – but there’s no obligation to stick with us when it comes to implementing your employer branding strategy! We know there are many different ways you can approach marketing, whether it be in-house or using freelancers/agencies, and we can advise on the best approach for your business.
‘Brand Positioning In A Day’ starts from £7,497 + VAT for businesses with around 50-100 people. You can either pay upfront or in two monthly instalments. We also offer additional Employer Branding In A Day packages that are more in-depth for larger businesses (100+ people). Please get in touch with us to find out more about these options.
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