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How to create a marketing plan: 5 steps to effective marketing

Marketing, Marketing mindset, Marketing planBy Beth Oakes25th July 2022

Once you have your marketing strategy in place, it’s time to start implementing your marketing! As an aside, if you still don’t have a marketing strategy, check out our post about why a marketing strategy is important. It’s at this stage that we often find people wondering how to create an effective marketing plan. While…

How Well Do You Know Your Customers?

Customers, Marketing Communications, Marketing mindsetBy Beth Oakes18th July 2022

One of the many definitions of marketing is ‘the process of creating and delivering value through products or services, that match or go beyond the needs of your target customers’. So, the real question is – if marketing is the process of meeting your customer’s needs, then how well do you actually know your customers…

Hand on mouse for computer.

What should I write about? 3 ways to think of new content ideas

Content marketing, Creativity, Marketing mindset, Social mediaBy Beth Oakes13th July 2022

Clients often ask us if we ever run out of content ideas for social media, blogs and emails. And the honest answer is… no! We have lots of strategies and tips for how to continuously think of fresh content to keep your audience engaged. In this post, we’re sharing our top 3 strategies so you…

Sunglasses, sunhat and an e-book by the pool.

How to get on top of marketing before your summer holiday

Creativity, Digital marketing, Marketing Communications, Marketing mindset, Marketing planBy Beth Oakes4th July 2022

With the summer months coming in fast, we know there is one thing on your mind – jetting off on your summer holiday. BUT, before you leave for your sizzling summer break, we want to give you some tips to help relieve your marketing-related stress over the summer period. In this post, we explore 6…

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