In the ever-changing digital world that we live in, there are constantly new ways to help get your message out there. One of the latest and most popular trends is short-form videos. We know you’ll have seen them all over your social media feeds, but have you ever wondered why people love them so much?…
When it comes to creating content on social media, one question we know you’ve thought of is “What should I post about?”. Creating amazing social media content is difficult when you don’t know where to begin. However, there are many ways for your posts to stand out from your competitors. In this blog, we’re exploring…
If you’re looking for a way to transform your business, there are different options for how you can go about this. Sometimes you might want to focus on the people who work in your business. Or maybe the processes you use to make things more efficient. In this post, we’re going to share how creating…
In this post, we’re looking at how to create a marketing plan on a budget by following some key steps. There are 5 key steps to success we’ve identified that a lot of small business owners miss or don’t get around to doing. Read the post and follow the steps to successfully implement your marketing…
Since digital marketing has exploded for businesses everywhere, it seems like everyone has become obsessed with data and tracking metrics. Now, don’t get me wrong, I love looking at the data and interpreting it to find trends and make sure everything’s on track to meet marketing objectives. But maybe it’s time to refocus on the customer.
Once you’ve established your key messages and channels and continue to develop your marketing strategy, the next and final step is to consider the resource you have available to implement your marketing strategy
The second step of the marketing strategy development process is to look at your marketing objectives and your key performance indicators. Your marketing objectives should always feed into your wider business objectives, so it’s really important when you’re doing a piece of work on a marketing strategy that you’re very clear on what the objectives for your business are as a whole.
Marketing can seem overwhelming when you have so many things on your to-do list. But there are some amazing free marketing tools to help you take your digital marketing to the next level.
If your business is growing, chances are you already know that you need some form of marketing to help continue your growth and reach your target audiences. Read more about 8 marketing experts you should work with to help grow your business.
Choosing the right marketing channels for your audience and content is important to maximise your resource and grow your business. Follow these 6 steps to choose your marketing channels.
