Why investing in marketing is essential for your business growth  

Why investing in marketing is essential for your business growth

In the fast-paced world of business, one critical question every company must ask is: “Should we be investing in marketing?” As marketers we understand that this decision can be challenging, especially for those startups and small businesses. But we are here to tell you that investing in marketing is crucial for your brand’s long-term success.  …

Why Reporting is Crucial for Your Marketing Success

Why reporting is crucial for your marketing success 

Reporting is a crucial element of effective marketing. If you’re not doing this, then chances are it’s having an impact on the success of your marketing.  Key benefits of reporting  1. Identifying high-performing content  Regular reporting helps you understand which types of content resonate best with your audience. By analysing performance metrics, you can identify…